The global Internet market is rapidly growing, with the number of new websites, blogs and providers of various online services increasing as we speak. According to Internetlivestats.com, there are about 1.2 billion websites in the world at this moment. Since data for every website need to be stored somewhere on the Web, their growth contributes to the wider use of the cloud. As a matter of fact, every bit of information stored online can be considered a part of the cloud. The photos and posts you publish in social media or the data kept on your email account – they’re all saved online, i.e. in the cloud. However, when talking about the cloud in a narrower sense, we can use the definition provided by PC Mag: “the word ‘cloud’ often refers to the Internet, and more precisely to some datacenter full of servers that is connected to the Internet”. The goal of this article is to research how these data centers that make the cloud will help you improve your business performance in the future.
Business has been undergoing some tremendous changes in the last few years, due to amazing advancements in the IT-field. Still, the basic principle for every entrepreneur remains the same – time is money. Therefore, the major goal for businesspeople using the cloud is to arrange the services they need in the shortest time possible. This is where artificial intelligence and machine learning come on stage. All large Internet systems, such as Amazon, Apple, Google, Microsoft, and others are working hard on improving the level of expectancy for their clients. For instance, when you become a registered user of any of their services, they start collecting data about your search patterns and your online habits. Afterwards, they use these data to deliver the best matches to your needs. From ordinary search engine queries to specific searches within your profile, the goal of machine learning is to provide Internet users with the features they need at once. This is something that will continue to develop in the years to come.
Since finances are one of the key elements of every business, the online accounting market is also on the rise. On the one hand, you can already use a number of first-class tools for efficient bookkeeping. These solutions can come in handy for performing various financial tasks, for a wide range of businesses. From tracking expenses and due payments to creating invoices online and automating the billing process, modern Web-based accounting software serves a great purpose for business entities, especially small and mid-sized ventures. Apart from being accessible at the click of a mouse, the data processed by these services are usually stored online, as well. This is a great perk for Internet users, since you can easily change the number and scope of these financial services you use, in accordance with the current changes in your business. The period before us will see further differentiation of online accounting services, as well as innovative approaches to cloud-based bookkeepers.
As the average global Internet speed is growing – from 5.6 Mbps in 2015 to 6.3 in 2016 – the cloud becomes a more and more convenient option for productive business collaborations. The most interesting trend induced by the increase of the Internet speed and the development of the cloud is the decline in the number of office-based businesses. Not only that business entities are migrating to the cloud, but the US Government has also recognized the potentials of this online system. As a result, they’re already making an effort to store their big data online, as well as to enable their employees to collaborate in the cloud environment. Wired.com has published an informative article on that subject. On the one hand, working in the cloud reduces overhead expenses. On the other, both companies and governments who are forerunners of the cloud-dominated business future will get ahead of their competition on time and ensure a better position on the market.
A studyconducted by Cisco shows that about 2.3 billion Internet users will use personal cloud storage in 2020. When you add business users to this number, it’s clear that we’re talking about an immense number of zettabytes stored in the cloud (1 ZB = 10<sup>21</sup> bytes). Since the online data storage capacity is already getting increasingly full on the global scale, cloud providers will have to push the limits and ensure more space for both business and private users of cloud data storage. What is important here is also the phenomenon of big data. This term doesn’t only refer to data itself, but also to different analytical strategies used by various businesses to improve the way they use their data. Of course, these analyses produce more data, contributing to even greater amounts of big data. Considering this, all types of businesses need to think well in advance and establish collaboration with proactive cloud providers that are already preparing new packages for the near future. As it seems today, the cloud will continue to grow and provide its users with new options to keep their data safe. What’s more, new innovative features, such as machine learning and big data storage are already transforming the business scene. Therefore, we can expect an even greater contribution from cloud to the global business community in time to come.
Mark is a biz-dev hero at Invoicebus - a simple invoicing service that gets your invoices paid faster. He passionately blogs on topics that help small biz owners succeed in their business. He is also a lifelong learner who practices mindfulness and enjoys long walks in nature more than anything else.